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Iowa State University

CIRAS Marketing Research, Market Intelligence, and Market Analysis / Modeling

Due
Dec 11, 2026
Budget
$50,000 – $250,000
Estimate
Contract
36 months
Location
  • Ames, Iowa, United States
Posted
Oct 29, 2026

SUMMARY


Iowa State University's Center for Industrial Research and Service (CIRAS) is seeking qualified third-party resources to provide market research, intelligence, and analysis services for Iowa businesses.
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DESCRIPTION


The Center for Industrial Research and Service (CIRAS) at Iowa State University is seeking qualified third-party resources to collaborate with staff in delivering practical, implementation-focused solutions for Iowa companies. Services include primary and secondary market research, voice-of-the-customer and voice-of-the-market work, competitive and market intelligence, market sizing, segmentation, feasibility analysis, pro forma or scenario modeling, and related decision support. The preferred term of the contract is 3 years, with 3 additional 1-year contract renewals upon mutual written agreement.

KEY REQUIREMENTS


  • Must demonstrate success delivering market research, market intelligence, market analysis, modeling, feasibility, or related advisory work for business clients
  • Must have current knowledge of market research and competitive intelligence best practices for B2B and B2C businesses
  • Must have experience working with small and mid-sized businesses, especially manufacturers
  • Must have functional understanding of marketing, business planning, customer economics, cost-benefit analysis, feasibility analysis, market incentives, or related business decision factors
  • Must maintain Commercial General Liability insurance of $2,000,000 aggregate and $1,000,000 per occurrence
  • Must maintain Professional Liability (Errors and Omissions) insurance of $1,000,000 per claim and aggregate
  • Must maintain Cyber/Data Privacy/Technology Consulting Professional Liability insurance of $2,000,000 per claim and aggregate if accessing ISU data or systems

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TIMELINE


Issue Date: October 29th, 2026

Response Deadline: December 11th, 2026

Issuing Agency


Iowa State University

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CONTACTS


Primary procurement contact — name, title, email, and phone

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Frequently asked questions


When is the submission deadline?
Submissions are due December 11, 2026.
What is the budget for this RFP?
Settle estimates the budget at $50,000 – $250,000. The issuer has not published an official figure.
Who issued this RFP?
It was issued by Iowa State University. The work is located in Ames, Iowa, United States.

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