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Brand Strategy Assessment & Consulting Services

Overview


Management Consulting & Admin Support
Hampton Roads, Virginia, United StatesPosted: October 19, 2026Deadline: November 12, 2026

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SUMMARY


The Virginia Port Authority is seeking proposals from qualified research and consulting firms to conduct a comprehensive assessment of internal and external stakeholder perceptions to inform corporate values and market positioning.

KEY REQUIREMENTS


BUDGET

Estimate

$100,000 – $250,000

CONTRACT DURATION


12 months

TIMELINE


Questions due by October 28th, 2026.

Proposals due by November 12th, 2026.

QUESTION DEADLINE


October 28, 2026

CONTACTS


Primary procurement contact — name, title, email, and phone

Additional decision-makers and their departments

Issuing Agency


Virginia Port Authority

Organization overview and procurement intelligence available on paid plans.
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DESCRIPTION


The Virginia Port Authority (VPA) is soliciting proposals for Brand Strategy Assessment and Consulting Services. The engagement includes two integrated work streams: (1) employee sentiment, culture, and corporate values development and roll out; and (2) external stakeholder research to assess market perceptions, competitive positioning, customer needs, and future growth opportunities. The contract term is one year with the option to renew for up to four additional one-year periods. The work will be performed in Hampton Roads, Virginia.

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Frequently asked questions


When is the submission deadline?
Submissions are due November 12, 2026. Questions must be submitted by October 28, 2026.
What is the budget for this RFP?
Settle estimates the budget at $100,000 – $250,000. The issuer has not published an official figure.
Who issued this RFP?
It was issued by Virginia Port Authority. The work is located in Hampton Roads, Virginia, United States.

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