When is the submission deadline?

Submissions are due July 17, 2026. Questions must be submitted by June 29, 2026.

It was issued by Birmingham Airport Authority. The work is located in Birmingham, Alabama, United States.

Who is a good fit for this opportunity?

Experienced marketing or advertising consultancy with a focus on transportation or airport facilities. Proven track record in policy development and revenue optimization. Familiarity with FAA regulations and First Amendment requirements. Demonstrated experience in stakeholder engagement and transition planning. Strong market analysis capabilities and knowledge of industry best practices.

Airport Terminal Advertising Consultant Services (Due July 17, 2026)

Overview

Management Consulting & Admin Support

Birmingham, Alabama, United StatesPosted: June 13th, 2026Deadline: July 17th, 2026

Fit Score

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SUMMARY

Consulting services sought to develop and manage advertising strategies for airport terminal facilities, including policy review, revenue analysis, and strategic planning.

KEY REQUIREMENTS

Minimum of five years of advertising-related consulting experience for key members at an airport with at least 2 million enplanements per year
Experience with small hub airports
Principal office located within the United States
Proven track record of increasing advertising revenue
Knowledge of digital out-of-home (DOOH) and media trends
Strong analytical and financial modeling capabilities
Must provide at least 3 client references

CONTRACT DURATION

24 months

TIMELINE

RFP Posted: June 12th, 2026

Deadline for Proposal Questions/Clarifications: June 29th, 2026

Proposal Deadline: July 17th, 2026

Interviews: To be determined

Proposer Selection Notification: July/August 2026

Project Start Date: August 2026

QUESTION DEADLINE

June 29th, 2026

CONTACTS

Primary procurement contact — name, title, email, and phone

Additional decision-makers and their departments

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Issuing Agency

Birmingham Airport Authority

Organization overview and procurement intelligence available on paid plans.

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DESCRIPTION

This RFP seeks a qualified consultant to advise on the development, optimization, and management of advertising opportunities within airport terminal facilities. Responsibilities include reviewing existing advertising content approval policies and practices, benchmarking with comparable airports, and updating guidelines related to approvals, installation, maintenance, and compliance monitoring, all in collaboration with relevant stakeholders.

The consultant will be tasked with drafting an updated advertising policy for Authority approval, ensuring compliance with industry best practices, FAA regulations, and First Amendment requirements. Additional duties involve inventorying existing advertising assets and locations, analyzing current contracts and revenue streams, and assessing regional advertising markets and trends. The consultant will identify realistic revenue benchmarks, create a comprehensive long-term advertising and sponsorship strategy, and provide guidance on lease terms and vendor transitions. Support in solicitation development, proposal evaluation, and transition planning is also required.

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Frequently asked questions

When is the submission deadline?: Submissions are due July 17, 2026. Questions must be submitted by June 29, 2026.
Who issued this RFP?: It was issued by Birmingham Airport Authority. The work is located in Birmingham, Alabama, United States.
Who is a good fit for this opportunity?: Experienced marketing or advertising consultancy with a focus on transportation or airport facilities
Proven track record in policy development and revenue optimization
Familiarity with FAA regulations and First Amendment requirements
Demonstrated experience in stakeholder engagement and transition planning
Strong market analysis capabilities and knowledge of industry best practices

Analysis generated by Settle AI from the source RFP.

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